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EXACT AUDIENCE DATA FOR MEDIA BUYERS

FAQ

Most businesses have to rely on historical data for decision-making. That's why Exact Audience was created..

Our new AI will provide you with real-time insights, allowing you to make immediate adjustments to marketing strategies based on current customer behavior and intent.

The question we hear most often is, What is the best way to use this data?

Unlocking Customer Demographics:

Exact Audience provides you with in-depth demographic data about your customers. You'll know exactly who they are, where they live, their age, gender, and more.

This insight is the foundation of personalized marketing campaigns.

Decoding Customer Intent:

We go beyond demographics and dive into customer intent. Imagine knowing not just who your potential customers are but also why they are interested in your product or service.

This data allows you to tailor your messaging to meet their needs precisely.

Understanding Psychographics:

Psychographics reveal the values, interests, and behaviors of your audience. With this information, you can craft messages that resonate on a personal level.

This allows you to create a stronger emotional connection with your customers.

BENEFITS OF OUR DATA

  • Precision Targeting: You'll stop wasting resources on irrelevant audiences and focus your efforts where they matter most.

  • Increased Conversions: Personalized marketing campaigns based on customer intent and psychographics lead to higher conversion rates.

  • Enhanced Customer Loyalty: Understanding your customers at a deep level fosters loyalty and long-term relationships.

  • Competitive Edge: Stay one step ahead of your competitors by delivering what your customers want before they even ask.

BEST PRACTICES FOR IMPLEMENTATION

  • Segmentation: Divide your audience into smaller segments based on demographics, intent, and psychographics. Craft tailored messages for each group.

  • Content Personalization: Create content that speaks directly to your customers' interests and values.

  • A/B Testing: Continuously refine your strategies by testing different approaches with various segments.

  • Feedback Loop: Use insights to gather customer feedback and refine your products or services.

MORE FAQ

What is the cost?

You can do a one-time data pull or a rollling data pull that will find leads for you 24-7 and the cost depends on dozens of variables due to the live and dynamic nature of our service. But, we can assure you your cost per customer acquisition will decrease significantly and you'll get thousands of very detailed and specific in-market individuals. No long term contracts.

You can pull new data monthly, weekly, daily or minute-by-minute depending on your needs.

What about data privacy and compliance issues?

Data privacy is a top priority for us. We strictly adhere to all data protection regulations, and our program is designed to ensure the highest level of security. All of our data is permission-based by individuals who have opted-in and agreed to share their information. We do not obtain any sensative information.

We already use some tools for data analytics. How is your program different?

It's great that you're already invested in data analytics. What sets us apart is the depth and real-time nature of our insights. We consolidate data sources, offer real-time insights, and provide actionable recommendations that can take your ad buys to the next level.

Is implementing new technology going to be a hassle?

We do everything on our end. Just tell us about your client and we'll do the techie stuff and send you a spreadsheet with all the data.

What's the real value of this program for me?

Exact Audience enables you to personalize content and offers, resulting in higher engagement, conversion rates, and customer loyalty. Targeting these specific audiences with ads based on their intent, significantly increases the ROAS.

We need results. How long before we see an impact?"

You'll see audience insights and new data on visitors and the audiences you need every 24 hours allowing you to adjust your marketing and your ad buys, the content, messaging and more. This will bring immediate changes in the results because it's actual people who are in the market for your client's products and services. You just haven't been able to identify them before, but now you can.

We have other pressing priorities right now. Can we circle back another time?

Of course! We're always here and ready to help. We understand it's common to have multiple priorities. Our program can actually help you achieve some of those priorities more effectively. Let's discuss how it can align with your current goals and possibly even accelerate their achievement.

Our business is unique; can you provide a customized solution?

Your uniqueness is valued. Our program is highly adaptable, and we'll work closely with your team to customize it to your specific needs. We believe in tailored solutions that address your unique challenges.

Let's connect.

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